Static Billboard Design
Static billboards are a powerful way to advertise a permanent message over a long period of time. We also specialize in the design of extensions which go above and beyond the billboard.
Digital Billboard Design
Digital billboards offer the ability to change out multiple offers, schedule your campaign in advance, and rotate ads based on time of day, weather, and several unique factors.
Mobile Billboard Design
Mobile billboards can be parked at specific locations, and visible on specific routes. During peak times and events, we can help your trucks look outstanding on the road.
9 Things We Look For In Billboard Design
01
One Powerful Idea
Billboards need a hard hitting idea and message to actually work. The best billboards on the road are big, bold ideas that demand attention in a way that isn't questionable.
02
Vector Quality Assets
Every design should feature a vector-quality brand logo, and illustrations that are literally perfect when zoomed in up close. Low-quality assets make brands look unprofessional.
03
Passes the 3-second test
Every billboard should be able to be seen clearly and fully understood within (3) seconds on the road. If the message takes too long to register, it simply won't work.
04
Works From a Distance
All billboard designs should work both up-close and far away, because if they don't work from a distance, they may not work at all.
05
Evokes a Reaction
Billboards are a stage in the market that allow companies a chance to really utilize entertainment value to evoke a reaction out of the audience.
06
Strong Color & Contrast
To make billboards stick out, we need to put very high contrast, bright colors to get people to look. Without this, the billboard blends in.
07
Bold & Legible Type
The best text for a billboard is highly legible so that it works from a distance. The best fonts are typically condensed sans serifs & slab serifs, then serifs.
08
Correct Spelling
It comes without saying, before you print a massive billboard, make sure it is all spelled correctly, without any errors because the results could be costly to reprint or a design not working because it's spelled incorrectly.
09
Sharability
To make a billboard go viral, it needs to be sharable naturally. If the audience chooses to take their own image, post online, and others share it, then it creates a lot of extra traction for the campaign.
Ready to get started?
Billboarddesign.com is a professional billboard design service ran by Wes Frick, who has designed thousands of billboards for advertisers nationwide. We offer a satisfaction guarantee on every single project
- [email protected]
- 720-270-4285
- Based in Denver, Colorado